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Brand Purpose – Clarity and certainty in times of complexity and chaos

With special guest Mike Symes from Brand Workshop

Here’s what is covered:

Ignite your business purpose with true clarity

Illuminate your points of difference and rise above your competition

Spark the passion and purpose of your team through a united culture based on shared values

Create value propositions that will transform your customer experience

Why playing for the “long game” pays off

Validate all of your brand, marketing and communications decisions

About this video

Right around the world, businesses are experiencing a period of incessant disruption and change. The ceaseless shifts in our Political, Economic, Social, Technological, Environmental and Legal frameworks are impacting on every aspect of our business and our lives.

Today, more than ever, businesses are on a quest for new ways to compete, survive and thrive. To achieve this, every business needs to look first to its DNA – the unique genetic code that will enable and ensure its evolution.

That code is Brand Purpose…

Mike Symes say “We are proud to be associated with Business Growth Bureau as champions of accelerating businesses success with a proven model based on generating results. A natural extension of our businesses in driving lead generation and sales as a result of marketing interventions”

Transcript:

 

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